YouTube Videos & The Net Results YouTube Channel

Monday, July 26th, 2010 at 4:47 am

YouTube - The Net Result's Channel

You probably already know what YouTube is (if not, welcome to the internet!) but you may not know the benefits YouTube videos provide for your internet marketing endeavors. There are plenty of other video services but YouTube is free, intuitive to use, immensely popular, and ranks highly on Google search results.

You don’t need to be a professional to make a quality YouTube video. A short and witty video describing your product or website can go a long way; a video that is highly engaging (even if it’s unrelated to your product per se) can also attract traffic to your website if you include your website’s url in the video or in the meta data and tags.

YouTube indexes its videos much like Google, so the concepts of SEO for Google apply to YouTube as well. In short, this means your video should have: a good title (with great keywords), a thorough description that utilizes relevant keywords, and fill in all of the meta data and tags accurately. Filling in all of these fields are very important: when the Google bots are crawling all over your website, they will not see the video but they will see the text you use to describe your video. Use this to your advantage by using highly searched keywords that will increase your page rank!

Once you make a video and post it onto YouTube, let the world know about it! For example, write about the video on your blog – either by writing a blog post about how you made the video or by merely including the link to the video. You can also include the video’s link in your emails, make a posting on Facebook and twitter about it, and submit it to social bookmarking sites. Another great way to increase your video’s popularity is to make even more videos and linking newer videos to older videos and your website!

There is, of course, the chance that your video becomes wildly popular on YouTube (David After Dentist, anyone? Surely you know Keyboard Cat? Or how about the recently spotted Double Rainbow?) This scenario also presents a unique opportunity to make money. Not only will your video drive traffic to your website or product, but YouTube may invite you into its exclusive partner program, which synchs massively popular videos with related ads and gives a portion of the revenue to the owner of the video. No one is exactly sure what the formula is to get invited into YouTube’s partner program, but the amount page views and the “virality” of the video are certainly factors.

Having said all of this, we now have a YouTube channel with a couple videos (more coming soon). We have noticed that some people who use Micro Niche Finder and/or The Ultimate PLR Article Software have been putting up their own user-created content on YouTube, which we think is great! Many of them even have links to their other videos, their affiliate pages, or their own websites, which are great examples of using YouTube videos to increase sales, traffic, and improve SEO. If you make a YouTube video, feel free to let us know about it! Who knows – it may even get featured on our Facebook fan page or in an email!