Google has different servers for every country in the world. Just as Google is ranked as the #1 search engine in America, it is just as popular throughout the entire world, and to handle the massive data loads, specific servers related to specific countries arose.
Micro Niche Finder’s default Google setting is www.google.com (this is the American setting). If you are based in America, or are selling products or services in America or for Americans, this would be the ideal Google setting to use.
However, those who are based outside of the USA would do well to use the Google server specific to their country in addition to the default Google setting. Suppose a person based in India were to research a niche for “torans”- a type of wall hanging found in India, usually draped over the door.
If using the default (American) server, the results would not be particularly encouraging or accurate because torans are not common (or frequently searched for) in America.
However, if this person in India changes the Google Server Settings to India and then searches “torans” the results would be different, for more people in India search for torans because torans are quite common throughout India.
If you, your products, or your clientele is based outside of the USA, it will certainly work in your favor to do niche research not only in the default American setting, but in the setting for your particular country. By doing this, you will get a complete understanding of the niche and gain a comprehensive list of good keywords and phrases to help make your niche profitable.
To change your Google Server settings, open your Micro Niche Finder. On the main page, in the bottom right hand corner, you will see a section titled, “Google Settings”. It should say you are on the default server, and underneath there should be you can click on called, “Click to Change Your Google Server”.
Once you click on that link, every country’s flag and name will appear on your screen. Click the name/flag of the country that you want to use for your Google Server. Now, type in your search term as you would normally do, and viola! Results based on Google’s server in whatever country you chose!
If you want to go back to the default setting, follow the same process as before. Click on the link stating, “Click to Change Your Google Server” again and merely click on the default image – the default image looks like:
As you can see, the Google Settings feature is incredibly easy feature to use, and certainly very useful in our globalized world.